Job Vacancy: Content Creator (Professional Services Company)
Location: Nairobi (WFH/Remote)
Job Brief: Write and publish various types of pieces for the company’s web pages, articles, ebooks and social media posts.
Responsible for producing marketing copy to advertise the company’s services, writing blog posts about industry-related topics and promoting content on social media.
Ultimate goal is to reach the identified target audience by delivering useful and appealing online information about the company and its services.
Key Duties & Responsibilities:
- Research industry-related topics
- Prepare well-structured drafts
- Create and distribute marketing copy to advertise the company and services
- Interview industry professionals and incorporate their views in blog posts
- Edit and proofread written pieces before publication
- Conduct keyword research and use SEO guidelines to optimize content
- Promote content on social networks and monitor engagement (e.g. comments and shares)
- Identify customers’ needs and recommend new topics
- Coordinate with marketing and design teams to illustrate articles
- Measure web traffic to content (e.g. conversion and bounce rates)
- Update the website as needed
- Proven work experience as a Content Creator, Copywriter or similar role
- Portfolio of published articles
- Excellent writing and editing skills in English
- Ability to fact-check long-form content pieces
- Time-management skills
- Familiarity with SEO
- BSc in Marketing, English, Journalism or relevant field
Compensation: Competitive remuneration, airtime/internet allowance + medical cover (upon successful probation).
Correspondence: Applications and detailed CV to be submitted online at http://goo.gl/T8sryH.
We thank all applicants for their interest in this position; however, only suitable candidates will be contacted to continue the application process.